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Marketing & Business Academy

Business Analytics Professional: Turning a Commerce or Business Degree Into a Data-Driven Career

You can have a solid business degree and still get passed over for roles that ask for 'data-driven decision making' — because that phrase usually means specific tool fluency (Excel, SQL, Power BI) that most business degrees don't actually teach.

The gap between business degrees and business analytics roles

Most commerce and business degrees teach the theory of finance, marketing, and operations — but not the practical tools (advanced Excel, SQL, Power BI, basic statistics) that analytics-adjacent roles actually require day to day. That gap is exactly what keeps qualified graduates out of roles they're otherwise a good fit for.

What the 4-month program covers

Advanced Excel and data modelling, SQL for querying business data, Power BI dashboard building, statistical fundamentals for business decisions, and applied projects using real business datasets — sales, marketing, and operations data, not toy examples.

Where this leads

Business analyst, data analyst, and reporting/insights roles across industries — a practical, tool-focused credential that complements a business or commerce degree rather than replacing it.

Become a Business Analytics Professional

4-month program. AI Online or AI Hybrid at our Calicut centre. Live faculty and AI Tutor included.

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